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4 Ways To Get Free Traffic To Your Website​

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Below are 4 ways to get free traffic to your website. We all love free traffic right?

How can you get free traffic to your website?

You might be surprised how doable it is. Google will reward you for good content, but you have to know how to target it.

There’s also the process of link-building.

We’ve talked before about building your email list, but to do that you need to get more traffic. And that’s precisely what we’ll cover today: 4 ways you can get free traffic for your site.

  • 1). Post Content to Boost Your Organic Search Results
  • 2). Link from Authority Sites
  • 3). Build Backlinks with Social Media
  • 4). Reach Out to Influencers
  • Conclusion

1). Post Content to Boost Your Organic Search Results

Here’s a good starting point: how are people going to find your website if they don’t know you exist?

This is where organic search results come in: if you have the right content with the right keywords, you’ll pop up in their search results.

This means you need to post content—blog posts, infographics, web copy—that targets the keywords and phrases that people are using to look for businesses like yours.

You’ve probably heard of search engine optimization (SEO). That’s what we’re talking about here.

It’s crucial to avoid “keyword stuffing,” i.e. posting content crammed with keywords. Google penalizes such websites.

Post interesting, engaging, high-quality content that your potential customers will appreciate and enjoy. Nothing screams “free traffic” like a viral blog post or article.

You’re also likely to get better results with a keyword strategy. This is a good reason to consult a marketing expert.

2). Link from Authority Sites

Google may reward you for posting good content on your blog, but it’s more likely to reward you if you include links from authority sites.

What’s an authority site? For our purposes, it’s any site that ranks high on Google or on any keyword research tool you’re using.

Pick a topic, run some Google searches, use a keyword tool or two, and see which sites rank high. Then, when you write your blog post, link to one or more of these.

Congratulations, you’ve taken your first step toward link building, an important SEO tactic for getting free traffic.

3). Build Backlinks with Social Media

The next step to more traffic is getting people to link to you, creating backlinks that tell Google you are a worthy source. One of the better ways to go about this is by using social media.

You’ll want an active, engaged social media strategy to build backlinks. Post your content regularly to major social media platforms like Facebook, Twitter, LinkedIn, Instagram, and Pinterest.

Image sharing sites and blogging sites are also excellent for this.

Of course, you’ll want to make sure you’re picking the right social media sites, and posting in a way that helps you stand out. When in doubt, consult a marketing expert.

4). Reach Out to Influencers

Posting on social media sites is all well and good, but what if you could get someone who already has a huge following to promote your products or services for you?

That’s the beauty of influencer marketing. Influencers are people with followings, generally on social media, who listen to what they have to say about one or more topics.

Find an influencer in your niche and offer them something. You could start by sharing their content and commenting on their social media.

Maybe you can link to one of their posts in your blog, and then send them a link and a mention. Depending on what your niche is, you may even be able to offer them a free sample of your product or a gift certificate.

Of course, targeting the right influencers is vitally important, so it’s a good idea to talk to a marketing expert first.

Conclusion

Getting free traffic for your website is quite doable if you have good content, use the right keywords, link-build, be active on social media, and reach out to influencers. If you need help with content, feel free to reach out to me.

That said, there are a lot of pitfalls. If you want to make sure you don’t waste your time promoting the wrong content, the wrong keywords, the wrong type of posts, or the wrong platforms, consult a marketing expert.

You’ve invested a lot in your business success. If you want to make sure you get the traffic you should be, please contact me for an in-depth strategy session.

Stay Safe.